When you are planning to choose an image for your website and your content, you need to know what image is suitable for your web design. The use of any type of image on the site is not allowed. If you have a site about animals then you should use animal images on the site as much as possible.
Images tailored to the website design
In general, the type of images you use on the site should be the same as the subject of your site so that after the user enters the site, he/she can understand at a glance what your site is about.
If you publish an article on the site, use one or more images related to your article among the articles. This helps the user to better understand your content and prevents user fatigue in long articles, and on the other hand, it is also effective for your SEO. Give so that the user can buy better and more confidently.
Size of images in site design
The next point that you should pay attention to when using images is the size of the image file, each of which has its own principles.
According to research, the average page size of a site is about 1.25 MB, of which 61.5% is related to images.
In choosing images, you should make sure that their size is appropriate to the width of the page and the size of your articles. For example, if you use images in your site articles, a size of 600 × 400 is appropriate. If the image you choose is larger than this site, you can easily reduce the image size or cut the extra parts by using image editing software such as Photoshop.
Image size is another important part of website design. Try to use png and jpeg images as much as possible. These formats, while of good quality, take up very little volume and as a result, the final size of your site page is light. In contrast, bmp and tiff images are very bulky and their use in site design is not recommended at all.
If you use content management systems such as WordPress, there are many plugins to reduce the size of images that can automatically compress your images without compromising quality. The most famous of these plugins, which are also free, is Smushit. You can download and install this plugin from:
WordPress admin panel >> Plugins >> Add
This plugin has no special settings. After activation, every image you upload to the site is automatically compressed without changing its quality.
You can also reduce your images online from the following sites and download the reduced version:
Proper use of images can increase registration in site forms by up to 102%, which will increase the sales and profitability of your site.
If you have a product for sale, try to put pictures of previous buyers of that product along with their comments on the page dedicated to that product. This will give users a better view of that product and give you more confidence, which is the result of increasing sales. You can. Due to the increasing number of Internet sites, choosing the right site to buy a service is very difficult for the user and the user can not easily trust any site that with the help of these methods and publishing real images of product buyers and customers on the site to a large extent Gain the trust of users.
Note that when using images in site design, you must observe the points observed in this article, because the images on your site act like a double-edged sword, the correct use of which will beautify your site design and increase its profitability and can significantly increase user satisfaction with your site and in case of improper use of images will cause the pages of your site to be very heavy and the user will have to wait a few minutes to visit each page of your site and this will make site users leave you. In today’s world, there are many competing sites for each site and you should try not to make any user dissatisfied with your site because any user who leaves your site will immediately go to the next site on the results page and may never go to your site again and this is not pleasant for any site administrator. Increasing user satisfaction and retention time on the site can also improve your site’s ranking in search results because Google wants to show sites in search results to the user that it thinks are useful to the user.